Article – Responsible Personalization: How Brands Can Build Trust With Consumers

I was recently published in Advertising Age with an article I wrote called “Responsible Personalization: How Brands Can Build Trust With Consumers.”     Please take a look and share!

 

Responsible_Personalization_How_Brands_Can_Build_Trust_DigitalNext_-_Advertising_Age_-_2015-08-07_09.49.26

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