Washington Post Article

My article on Responsible Personalization was cited in an article on The Washington Post today! Take a look!

https://www.washingtonpost.com/news/the-switch/wp/2015/08/10/online-ad-blocking-is-on-the-rise-thats-bad-news-for-everyone/

Online_ad-blocking_is_on_the_rise._That’s_bad_news_for_everyone._-_The_Washington_Post_-_2015-08-11_10.28.02

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Article – Responsible Personalization: How Brands Can Build Trust With Consumers

I was recently published in Advertising Age with an article I wrote called “Responsible Personalization: How Brands Can Build Trust With Consumers.”     Please take a look and share!

 

Responsible_Personalization_How_Brands_Can_Build_Trust_DigitalNext_-_Advertising_Age_-_2015-08-07_09.49.26